Cars & Vehicles
Car Logos Quiz
Prancing horses, four rings, and silver arrows — can you identify these car brand logos?
Prancing horses, four rings, and silver arrows — can you identify these car brand logos?
There are over 100 active car manufacturers worldwide, each with a distinctive logo designed to convey speed, luxury, reliability, or heritage. Some of the most iconic car logos — like Ferrari's prancing horse or Mercedes-Benz's three-pointed star — have remained virtually unchanged for nearly a century. From hidden meanings in BMW's roundel to the mythological origins of Maserati's trident, car logos are packed with stories most drivers never notice.
Each round presents 10 randomized questions from a pool of 50, with four multiple-choice options and instant feedback after every answer. Your final score comes with a performance tier and shareable results.
This quiz covers the design elements, colors, and shapes found in car logos from mainstream brands to exotic supercars. You'll discover the hidden meanings behind famous emblems, learn the origin stories of iconic automotive symbols, and find out why certain brands chose animals, shields, or geometric shapes to represent their identity.
The Mercedes-Benz three-pointed star and the Toyota emblem consistently rank as the most recognized car logos globally. The Mercedes star, introduced in 1909, symbolizes the company's ambition to dominate land, sea, and air transportation. Toyota's overlapping ellipses, introduced in 1989, cleverly contain every letter of "TOYOTA" within the design and represent the connection between the customer and the company.
Many car logos contain hidden symbolism. BMW's roundel is often thought to represent a spinning propeller (referencing the company's aircraft engine origins), though BMW says it actually represents the Bavarian flag colors. Subaru's logo shows six stars representing the Pleiades star cluster — "subaru" is the Japanese name for that constellation. Alfa Romeo's logo features a serpent eating a man, taken from the coat of arms of Milan's Visconti family.
There are roughly 100 to 170 active car brands worldwide, depending on how you count regional and specialty manufacturers. The number has grown significantly with the rise of electric vehicle startups like Rivian, Lucid, and NIO. Historically, thousands of car brands have existed — the United States alone had over 1,800 car manufacturers between 1896 and 1930, though most disappeared during the Great Depression and subsequent industry consolidation.
Last updated: March 2026